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1-3 day (9 HOUR TRAINING):

Social Media 201: Twitter, Facebook and LinkedIn for Business

Price:

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This class will teach the basic concepts of using three social media tools for business - Twitter, Facebook and LinkedIn - whether you want to connect with your colleagues or find new business leads, you'll have a good handle on the tools to do it. Training is virtual live instructor led courses, complete with exercises, colleague collaboration, and one-on-one chat with the instructor.

Course Overview

By the end of the class students will discover:

  • How to be found on Twitter, Facebook, and LinkedIn
  • How to use Twitter, Facebook and LinkedIn for maximum effect
  • Using Twitter, Facebook, and LinkedIn to drive business
  • Quality and Quantity vs Quick Tricks
  • Integration between your social media platforms

Course Outline

  • Twitter Basics

    • Optimizing your user account
    • Best practices
    • Finding followers
    • Metrics and tracking stats
    • Using tools for better time management
  • LinkedIn Basics

    • Optimizing your profile
    • Getting found in search results
    • Metrics and tracking stats
  • Facebook Basics

    • Profile vs Page
    • Privacy (HUGE!)
    • Optimizing your Page
    • How to not annoy your non-business friends
  • Social Media Strategy for Business Basics

    • Toolkits, Teams, and Optimization
    • Getting to the $